| Title | From A to Z |
| Agency | YDDA |
| Campaign | From A to Z |
| Advertiser | Morgunbladid |
| Brand | Morgunbladid |
| Posted | December 1999 |
| Product | The Morning Paper |
| Business Sector | Media, Publishing & Production |
| Story | The concept evolves around a song about the alphabet which everyone learns in school. Any individual letter has no meaning as such. But when put together by the journalists at the The Morning Paper you know the facts of every matter. |
| Media Type | Television |
| Length | |
| Market | Iceland |
| Creative Director | Birgir Ingólfsson |
| Copywriter | Birgir Ingólfsson |
| Art Director | Tryggvi Tryggvason |
| Agency Producer | Hallur Baldursson |
| Director | Lárus Jónsson |
| Production Company | Saga Film |