| Title | Did You Know |
| Agency | BBDO San Francisco |
| Campaign | Did You Know |
| Advertiser | Mattel, Inc. |
| Brand | Barbie |
| Date of First Broadcast/Publication | 2018 / 3 |
| Business Sector | Toys & Games |
| Philosophy | In honor of International Women’s Day, Barbie is introducing their “Shero” Collection of dolls on March 8. Likenesses include Nicola Adams, Bindi Irwin, Misty Copeland and Ibtihaj Mohammed. The spot highlights statistics for gender inequality in the workplace with a charming and persuasive delivery by a group of young girls despairing over a lack of female role models. |
| Media Type | Television & Cinema |
| Length | |
| Chief Creative Officer | David Lubars |
| Executive Creative Director | Matt Miller |
| Executive Creative Director | Steve Rutter |
| ACD | Christina Whalen |
| ACD | Andrew Shaffer |
| AD | Christina Whalen |
| Copywriter | Andrew Shaffer |
| Copywriter | Taylor Garrett |
| Art Director | Rachael Kelly |
| Director Of Integrated Production | Louise Doherty |
| Producer | Whitney Ferris |
| Editor | Andrea Macarthur |
| Editorial Company | Lost Planet |
| Production Company | Slim |
| Director | Karen Cunningham |
| Executive Producer | Tom Weissferdt |
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