Title | Side Impact Test - Rocket Men |
Campaign | Side Impact Test - Rocket Men |
Advertiser | Volkswagen |
Brand | Volkswagen |
Posted | December 2005 |
Product | Passat |
Business Sector | Cars |
Tagline | Drivers Wanted. |
Story | Two gangly physics majors blast off a toy rocket in a park. Its flight ends when it bounces off a newspaper a man is reading. The reader is mildly bemused by the destroyed rocket at his feet. The page it hit was an ad for Passat--best pick front and side impact, Insurance Institute for Highway Safety. |
Media Type | Television |
Length | |
Market | United States |
Executive Creative Director | Ron Lawner |
Executive Creative Director | Alan Pafenbach |
Advertising Manager | Karen Marderosian |
Account Executive | Colleen McGee |
Art Director | Tim Vaccarino |
Copywriter | Joe Fallon |
Producer | Paul Shannon |
Production Company | Bob Industries |
Director | Chris Hooper |
Editing Company | Bug Editorial Inc. |
Editor | Andre Betz |
Recording Studio | Soundtrack Boston |
Audio Engineer | Soundtrack Boston |
Music Company / Composer | Music For Picture |
Director of Photography (DOP) | Neil Shapiro |