| Title | Fist |
| Title (original language) | Pugno |
| Agency | Armando Testa Group |
| Campaign | Fist |
| Advertiser | Pirelli |
| Brand | Pirelli |
| Posted | September 2002 |
| Product | Tyres |
| Business Sector | Tires, Accessories, Oil, Petrol, Gasoline |
| Tagline | Power Is Nothing Without Control |
| Media Type | |
| Market | Italy |
| Photographer | Davide Bodini |
| Executive Producer | Carla Pozzi |
| Creative Director | Michele Mariani |
| Copywriter | Maurizio Sala |
| Production Company | Studio Immagine |
| Advertiser's Supervisor | Giancarlo Rocco di Torrepadula |
| Executive Creative Director | Maurizio Sala |
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- AGENCY:
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