André Laurentino
CCO at Ogilvy UK (a WPP company)
London, United Kingdom
TitleHave a word with yourself, then with your mates Cannes 2023
Agency
Campaign Have a word with yourself then your mates
Advertiser Mayor of London
Brand Mayor of London
Date of First Broadcast/Publication 2023
Business Sector Government & Other Authorities
Story 'Have a word with yourself, then your mates’ is the game-changing campaign aiming to make men think twice about violence and intimidation against women and girls in London. Created by Ogilvy UK for the Mayor of London, the film was launched at Selhurst Park during a Crystal Palace vs Manchester City match and broadcast on Sky Sports. There was further amplification from sports stars and commentators from football and beyond, as well as a roadside OOH campaign across the capital.
Media Type Case Study
Length
Behavioural Science
Producer
Chief Creative Officer
Executive Creative Director Digital
Creative Director
Senior Colourist
Executive Producer
Audio
Behavioural Science
Creative Director
Executive Producer
Director of Photography (DOP)
Editor
Strategy
Strategy
Director
Producer
Production Assistant
Producer
Senior Print Producer
Executive Producer
Executive Creative & Strategy
Client Partner PR
Account Director PR
Line Producer
Photographer
Communications Director
Head of Strategic Communications and Marketing Campaigns
Production Company

People related to this work

Related Ads

Trending

Create a free Talent profile and become a member of AdForum

Get Started