Title | Business Man |
Agency | Leo Burnett Milan |
Campaign | Business Man |
Advertiser | Poste Italiane |
Brand | Poste Italiane |
Posted | July 2000 |
Product | Priority Mail |
Business Sector | Postal, Courier & Shipping Services |
Tagline | A letter goes straight to the heart. |
Story | A child desperately wants to communicate with his busy father. Using a fake blackmail letter, he achieves his goal. |
Media Type | Television |
Length | |
Market | Italy |
Creative Director | Fabrizio Russo |
Copywriter | Francesco Simonetti |
Art Director | Alessandro Antonini |
Agency Producer | Antonello Filosa |
Director | Alessandro D'Alatri |
Production Company | BRW FILMLAND |