TOUS - "The almost perfect gift"

LOLA MullenLowe

LOLA MullenLowe Barcelona, Spain

Awards

5179

Brand: TOUS
Country: Spain

Advertiser: TOUS

Title	The almost perfect gift
Agency	LOLA MullenLowe
Campaign	The almost perfect gift
Advertiser	TOUS
Brand	TOUS
Date of First Broadcast/Publication	2019 / 11
Business Sector	Jewelry
Story	Emma Roberts takes us on a musical holiday journey through the trials of creating the perfect gift. All the action unfolds with a song that celebrates the joy of giving and TOUS's unique packaging. For almost 100 years, TOUS has been giving joy inside its famous round boxes and this campaign doesn't take itself too seriously.You don't have to worry about wrapping a gift perfectly, what matters is what's inside. The campaign is an ode to Christmas: happiness, family, snow, lights, a catchy song and of course badly wrapped gifts.
Media Type	Television
Length	123 seconds
Sound Production	BSO
Advertising Manager	Anaïs Durand
Advertising Manager	Montse Jiménez
Chief Creative Officer	Chacho Puebla
Executive Creative Director	Néstor García
Executive Creative Director	Nacho Oñate
Creative Supervisor	Saray González
Copywriter	Carolina Pinheiro
Art Director	Arantxa Gil
Art Director	Marcelo Monzillo
Business Director	Gonzaga Ayllón
Business Director	Miguel Gómez-Aleixandre
Account Director	Irene Mosquera
Project Manager	Julia Serrano
Project Manager	Carola Torralbo
Account Executive	Claudia Matas
Account Executive	Joaquín Alexandre
Strategy Director	Gem Romero
Social Media Strategy	Estefanía Navarro
Content Creator	Jose Andreu
Content Creator	Emmanuel Béjar
Agency Producer	FREELANCEFOR
Production Company	Agosto
Director	Belén Gayán
Media Agency	UM Mediabrands
Post Production	Mcnulty postproduction
Sound Production	Xevi Estudio