Title | Black Thoughts |
Title (original language) | Idées Noires |
Agency |
Libre MullenLowe
|
Campaign |
Black Thoughts
|
Advertiser |
MAIF
|
Brand |
MAIF
|
Date of First Broadcast/Publication |
2004 / 10
|
Business Sector | Insurance
|
Tagline | Maif : a militant insurance company |
Tagline (original language) | Maif : assureur militant |
Story | "At la Maif, we respect human people and we prove it. This is what we call being a militant isurance company." |
Story (original language) | "Nous à la Maif, nous respectons l'homme, nous le respectons dans les faits et nous vous le prouvons.C'est ça être asssureur militant." |
Media Type |
Television
|
Length | |
Market | France |
Creative Director |
Aad Kuijper
|
Copywriter |
Stéphane Renaudat
|
Art Director |
Claire Ravut
|
Art Director |
Philippe Foliard
|
Production Company Producer |
Jean-Yves Boulithe
|
Director |
Jonathan Bunio
|
Agency Producer |
Christophe Lane
|
Account Director |
Véronique Dubois
|
Advertising Manager |
Marc Rigolot
|
Advertising Manager |
Catherine Piet
|
Production Company |
Back Up
|