| Title | New Alexa |
| Agency | Leo Burnett Detroit |
| Campaign | New Alexa |
| Advertiser | General Motors Corp. |
| Brand | Buick |
| Date of First Broadcast/Publication | 2020 / 8 |
| Business Sector | Four Wheel Drive, SUV(Sports Utility Vehicle) |
| Philosophy | Unveiling the first-ever Buick Encore GX SUV with available Alexa built-in, the spot is scheduled to air throughout the fall. |
| Media Type | Television |
| Length | |
| Production Company | Furlined |
| Agency Producer | Meredith Grimm |
| SVP/Creative Director | Steve Glinski |
| SVP/Creative Director | Tim Thomas |
| Associate Creative Director | Diane Schomer |
| Associate Creative Director | David Charlton |
| SVP, Director of Integrated Production | Brian Dooley |
| Production Business Manager | Sarah Romain |
| Director | Brian Aldrich |
| Producer | Jason Gilbert |
| Editing Company | Arcade Edit |
| Editor | Paul Martinez |
| Assistant Editor | Dean Miyahira |
| Senior Producer | Kirsten Thon-Webb |
| Executive Post Producer | Crissy DeSimone |
| Managing Partner | Damian Stevens |
| VFX Company | Timber |
| Lead Flame Artist | Brian Shneider |
| Flame Artist | Andrew MacDonald |
| Nuke Artist | Artur Elson |
| Flame Assistant | Alice Cen |
| Producer | Kirsten Thon-Webb |
| Executive Producer | Lisa Houck |
| Post Production | Company 3 |
| Colorist | Dave Hussy |
| Post-production Producer | Gabriel Wakeman |
| Audio Post Production | Evolution Audio |
| Mixer | Russ Fitzpatrick |
| Audio Post Producer | Renee Buckley |
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