Tena - "#LastLonelyMenopause"

AMV BBDO

AMV BBDO London, United Kingdom

9225

Title	#LastLonelyMenopause
Agency	AMV BBDO
Campaign	#LastLonelyMenopause
Advertiser	Essity
Brand	Tena
Date of First Broadcast/Publication	2022 / 4
Business Sector	Feminine Hygiene
Story	Creative agency AMV BBDO’s winning campaign for TENA will use the warm and honest relationship between a mother and her daughter to unflinchingly highlight some of the realities of the menopause in a way never seen before on British TV.
Media Type	Digital
Length	120 seconds
Soundtrack	“September Fields” Frazey Ford
Editing Company	Final Cut
Sound	Wave Studios
Chief Creative Officer	Nadja Lossgott
Chief Creative Officer	Nicholas Hulley
Creative Director	Jim Hilson
Creative Team	Augustine Cerf
Creative Team	Lauren Peters
Designer	Vanessa Fowler Kendall
Planning Team	Beatrice Farmelo
Planning Team	Margaux Revol
Account Management Team	Rebecca Thomas
Account Management Team	Laura Hazell
Creative Production Partner	Trish Russell
Senior Art Producer	Rhiannon Nicol
Senior Interactive Social Producer	Alexandra Warren
Business Affairs	Michelle Holmes
Production Company	Lief
Director	Shannon Murphy
Producer	Ella Sanderson
Producer	Margo Mars
Editor	Lucy Berry
Editor	Amanda James
Flame Artist	Milo Paterson
Post Production	Daydreamer
VFX Producer	Cat Hammond
Colorization	company 3
Colorist	Yoomin Lee
Audio Engineer	Ben Gulvin
Audio Engineer	Parv Thind
Media Agency	ZenithOptimedia
PR Agency	Ketchum PR