| Title | The Monster of Grease |
| Agency | Volt |
| Campaign | Monsters of Sewers |
| Advertiser | Stockholm Vatten och Avfall |
| Brand | Stockholm Vatten och Avfall |
| Date of First Broadcast/Publication | 2023 / 2 |
| Business Sector | Environmental & Ecological Issues |
| Tagline | Don´t feed the monster of fat! |
| Story | With this year’s fattest campaign, Stockholm Vatten och Avfall urges all the city’s residents not to pour cooking oil and other leftover cooking fat directly into the sink. Why? Well, because the only one who gets happy from such fiddlesticks is the greasy monster in the drain pipes that grows bigger, solidifies and cause constipation. Which in turn causes discharges, floods and other nuisances. To make the theme of the campaign extra clear, we let the monster be a look-a-like with some features borrowed from a certain iconic hunk of burning love. |
| Media Type | |
| Art Director | Lars Jansson |
| Copywriter | Johan Sundberg |
| Copywriter | Daniel Jacobsson |
| Illustrator | Tobias Green |
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