Hugo Veiga
Global Chief Creative Officer at AKQA, São Paulo
São Paulo, Brazil
TitleVai ficar fixe
Campaign Vai ficar fixe
Advertiser GoHu
Brand GoHu
Date of First Broadcast/Publication 2020 / 4
Business Sector Records, CDs, DVDs & Videos
Story “Everything will be fine” seeks to represent the “old Portugal” in a more “bad ass” guise. In it, fishermen, farmers and folk artists are portrayed almost as rappers in their routines. Sometimes driving a tractor, sometimes sporting freshly caught fish. But, in theese dificult times, "Everything will be fine" is showing the way people look for each other and take care of one another, and also that, someday, it will all be fine for all of us.
Media Type Music Video
Length
Creative Director
Creative Director
Creative Director
Art Director
Art Director
Art Director
Director of Photography (DOP)
Artist

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