Title | The New Season of Your Life |
Agency | Publicis Buenos Aires |
Campaign | The New Season of Your Life |
Advertiser | Renault |
Brand | Renault Duster |
Date of First Broadcast/Publication | 2021 / 7 |
Business Sector | Four Wheel Drive, SUV(Sports Utility Vehicle) |
Tagline | For the next season of your life |
Story | Renault Duster wants you to protagonice new adventures every day instead of looking at them on screens. So, we prepare a Hollywood style launch, with great stars, but where the hero will be you. Pedro Alonso, “Berlin” of La Casa de Papel, will accompany us on a journey through the different genres of the series that we see on streaming platforms. Showing us that the new Renault Duster is the ideal SUV for any adventure, but most important, that there is none as exciting as the real life. |
Media Type | Television |
Length | |
Market | Mexico, Brazil, Colombia |
Soundtrack | Mozart |
Production Company | Landia |
Executive Creative Director | Fabio Mazia |
Creative Director | Francisco Bledel |
Associate Copywriter | Pedro Botello |
Creative Director | Alberto Ezequiel Fernandez |
Director | Agustin Carbonere |
Director | LUCAS SHANNON |
Executive Producer | Adrián D’Amario |
Executive Producer | Diego Dutil |
Line Producer | Ludmila Herms |