National Library Board - "The Space Explorer. National Reading Movement"

Ogilvy Singapore

Ogilvy Singapore Singapore, Singapore

1851

Title	The Space Explorer. National Reading Movement
Agency	Ogilvy Singapore
Campaign	Read More. Be More
Advertiser	National Library Board Singapore
Brand	National Library Board
Date of First Broadcast/Publication	2021 / 12
Business Sector	Institutional/Public Interest/Non-Profit Org.
Philosophy	“Read More. Be More” campaign was developed to inspire people to read more books, both fiction and non-fiction, through the NLB mobile app and become more interesting, and in some cases, unexpectedly so.
Media Type	Television
Length	55 seconds
Chief Creative Officer	Nicolas Courant
Creative Director	Elrid Carvalho
Associate Creative Director	Aritra Dutta
Associate Creative Director	Ginny Lim
Executive Group Director	Shirley Tay
Business Director	Phuc Nguyen
Account Director	Yong Shi Yun
Account Manager	Vera See
Account Manager	Charmaine Lim
Production Company Producer	Josephine Pang
Production Company	Digital Cartel
Executive Producer	Brandon Tay
Production Company Producer	Sufyan Saman
Production Company Producer	Terence Tay
Production Manager	Shirley Chia
Director of Photography (DOP)	Haruld Goh
Offline Editor	Santiago Saponi
Colorist	Alejandra Lezcano
Special Effects / VFX	Sebastián Caporelli
VFX Lead	Leonardo Muzzin
VFX Lead	Junior Santeiro
Audio Post	Papa Music
Audio Post	Fuse Singapore
Music	Papa Music