| Title | Uncle Ben's Homework Direct |
| Agency | BBDO San Francisco |
| Campaign | Uncle Ben's Homework Direct |
| Advertiser | Effem / Mars |
| Brand | Uncle Ben's |
| Posted | March 2017 |
| Business Sector | Food |
| Philosophy | Studies show that kids who learn how to cook become healthier adults. But many parents don’t think of cooking as an essential part of their kids’ education. To highlight this, we invented an unusual new service… |
| Problem | Challenge:Get more parents to cook with their children. |
| Media Type | Case Study |
| Length | |
| More Information | http://UncleBens.com/BB |
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