Title | The Light Is Still On |
Agency | Stanley St |
Campaign | The Hello Project |
Advertiser | Hato Hone St John |
Brand | Hato Hone St John |
Date of First Broadcast/Publication | 2023 / 2 |
Business Sector | Charities, Foundations, Volunteers |
Story | Over 180,000 elderly live alone in Aotearoa. Too often our elderly loved ones are found at home alone, suffering, physically hurt and unable to help themselves. But the signs were there. Even a porch light left on during the day could be a sign. The difference between neighbours checking in on them or not, can be life or death. Especially when you notice the signs. But all too often people stand by and do nothing, even though they know they should. |
Media Type | |
More Information | https://thehelloproject.nz/ |
Director | Robin Walters |
Executive Creative Director | Brad Collett |
Head Of Planning | Thomas Scovell |
Photographer | Jamie Wright |
Designer | Sam Cox |
Producer | Rachel Bullen |
Art Director | Josh Foley |
Copywriter | Brooke Wiley |
Head Of Planning | Emily Scovell |