Title | MCDONALD'S Chicken Forever Spicy |
Agency | TBWA\PARIS |
Campaign | Spicy Chicken MOperation |
Advertiser | McDonald's |
Brand | McDonald's |
Date of First Broadcast/Publication | 2015 / 3 |
Business Sector | Restaurants & Fast Food |
Story | Be Careful, it’s really hot now in McDonald’s. Last 24th of February, the Spicy Chicken Operation has begun in McDonald’s and offers a new range of crispy chicken products spiced up with TABASCO® red sauce. To vary the pleasures, you will enjoy this spicy sauce in many recipes like the Chicken Mythic, McWrap and Chicken McNuggets. To announce the launch, TBWA\PARIS has created a comedy, realized by Vincent Lobelle. |
Media Type | Television |
Length | |
Production Company | Intersection |
Client's Team | Célia Refalo |
Client's Team | Camille Lopéo |
Client's Team | Xavier Royaux |
Agency Team | Agathe Bruneau |
Agency Team | Camille Favriau |
Agency Team | Matthéo Pressmar |
Agency Team | Luc Bourgery |
Creative Director | Jean-François Goize |
Copywriter | Antoine Colin |
Art Director | Ingrid Varetz |
TV Producer | Emilie Prud’Homme |
Director | Vincent Lobelle |