| Title | Spain |
| Brief | Russia's “anti-gay propaganda law", signed by Vladimir Putin, is an effective ban on promoting the rights and culture of the LGBT community. Amnesty International wanted to raise awareness of the law outside Russia. As the FIFA World Cup would take place there, it used soccer players' often emotional goal celebrations to demonstrate behaviour that would be "unacceptable" under the law. |
| Agency | Havas Prague |
| Campaign | Illegal Celebration |
| Advertiser | Amnesty International |
| Brand | Supporting gay and lesbian rights in Russia |
| Posted | November 2018 |
| Business Sector | Institutional/Public Interest/Non-Profit Org. |
| Story | Ridiculously, celebrating goals during the football world cup can be seen as propagating homosexuality. And this is illegal in Russia. Learn more about gay rights repression at amnesty.cz/lgbti |
| Problem | football, football players, celebration, butt |
| Media Type | |
| Creative Director | Jakub Kolařík |
| Creative Director | Petr Cech |
| Copywriter | Petr Cech |
| Art Director | Jakub Kolařík |
| Art Director | Pavel Slovacek |
| Photographer | Miro Minarovych |
| Production Company | Dream Studios |
| Producer | Barbora Safarikova |
| Account Manager | Martina Figurova |
More Work
SEE ALLHorizons
- BRAND:
- Czech Railways
- AGENCY:
- Havas Prague
Electric Slaves Men
- BRAND:
- Amnesty International
- AGENCY:
- Havas Prague
Electric Slaves Boys
- BRAND:
- Amnesty International
- AGENCY:
- Havas Prague
Electric Slaves Woman
- BRAND:
- Amnesty International
- AGENCY:
- Havas Prague
France
- BRAND:
- Supporting gay and lesbian rights in Russia
- AGENCY:
- Havas Prague
Germany
- BRAND:
- Supporting gay and lesbian rights in Russia
- AGENCY:
- Havas Prague
Nelson Mandela
- BRAND:
- Amnesty International
- AGENCY:
- Havas Prague
Calixto
- BRAND:
- Amnesty International
- AGENCY:
- Havas Prague
Dhondup Wangcchen
- BRAND:
- Amnesty International
- AGENCY:
- Havas Prague