Title | Vive, Rural Carsharing |
Agency | Havas Madrid |
Campaign | Hyundai VIVe |
Advertiser | Hyundai Motor Company |
Brand | Hyundai |
Posted | January 2023 |
Business Sector | Cars |
Philosophy | Campisábalos is a village with the cleanest air within Spain and the 3rd of the world. We create VIVe, the first 100% rural and 100% electric carsharing by Hyundai. We provided free electric cars for the residents to use during one year through a mobile app and we installed electric charging stations. All in the hopes of becoming the first village with the cleanest air in the world. |
Media Type | Case Study |
Length | |
Creative Team | Fernando Zurita |
Creative Team | Gustavo Leon |
Creative Team | David Díaz Carretero |
Creative Team | Elisa Sánchez |
Account Management | Rosa Galera |
Account Management | Laura Ruiz |
Production | Raquel Pérez Navas |
Production | Vicky Morón |
Editor | Jorge Montero |
Production Company | BeSweet Films |