| Title | Carebonara |
| Agency | Alkemy Digital Enabler |
| Campaign | Carebonara |
| Advertiser | Barilla |
| Brand | Barilla |
| Date of First Broadcast/Publication | 2021 / 4 |
| Business Sector | Rice, Pasta, Dehydrated Vegetables & Cereals |
| Story | After a difficult year that left its scars on society, Barilla tells the legend behind the iconic pasta recipe and honours it by donating 1 million dishes of carbonara to take care of those in need.Thus concretely transforming carbonara into CAREbonara and inviting people to cook a plate of carbonara for someone they care for. |
| Media Type | Branded Content |
| Length | |
| Executive Creative Director | Jan Mattassi |
| Executive Creative Director | Marco Tironi |
| Strategy Director | Niccolò Rigo |
| Client Services Director | Federica Busino |
| Lead Copywriter | Demetrio Chirico |
| Senior Art Director | Mauro Breda |
| Director | Xavier Mairesse |
| Executive Producer | Simone Di Mezza Cutillo |
| Account Director | Edvige Crescibene |
| Social Media Strategist | Andrea Biolcatti |
| Director of Photography (DOP) | Emanuele Zarlenga |
| Copywriter | Christian Leoni |
| Producer | Chiara Agresta |
| Photographer | Andrea Metafuni |
| Assistant Producer | Filippo Giordani |
| Animation | Camillo Sancisi |
| Assistant Editor | Fabrizio Ferigo |
| Editor | Lorenzo Colugnati |
| Sound Designer | Mirko De Crescenzo |
| Creative Team | Giulio Frittaion |
| Creative Team | Massimo Paternoster |
| Creative Team | Salvatore Specchia |
| Creative Team | Yuri Alfieri |
| Creative Team | Federico Capitani |
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