Roberto Cucalon
Roberto Cucalon
Business Director at Rivas Herrera / Y&R Guayaquil
Guayaquil, Ecuador
TitleBudclock
Agency
Campaign Budclock
Advertiser AB Inbev
Brand Budweiser
Date of First Broadcast/Publication
Tagline The happy hour never ends
Story

Unlimited happy hours!!!

Philosophy

Descubrimos un insight, los consumidores quieren tener el control del happy hour

Problem <p>El happy hour siempre termina</p>
Result <p>Awareness, duplicamos ventas</p>
Media Type Ambient
Production Company
Production Company Producer
Director of Photography
Cinematography
Strategic Planning Director
Business Director
Copywriter
Art Director
Group Creative Director

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