| Title | One More |
| Campaign | One More |
| Advertiser | BODYARMOR |
| Brand | BODYARMOR |
| Date of First Broadcast/Publication | 2022 / 4 |
| Business Sector | Soft Drinks, Tonics |
| Philosophy | Today, BODYARMOR Sports Drink announced a new partnership with soccer star, Alex Morgan, as part of its latest television ad campaign airing tonight. Following a pivotal year for the brand, BODYARMOR is maintaining its incredible momentum through a series of exciting developments, which includes the expansion of Team BODYARMOR, with Alex Morgan as its newest athlete partner. As a professional athlete, mom, businesswoman and activist, Alex Morgan has an intense routine that challenges her to be the best version of herself every day. In order to perform at the highest level across all aspects of her life, Alex prioritizes staying healthy and focusing on her wellbeing – values that BODYARMOR knows that consumers, beyond athletes, are also looking for through better-for-you options. To kick off the partnership, Morgan stars in the latest iteration of the “One More” campaign alongside eight longstanding Team BODYARMOR athletes including James Harden, Naomi Osaka, Mookie Betts, Trae Young, Sabrina Ionescu, Dustin Johnson, Baker Mayfield, and Ally Love. The “One More” thematic extension of this year’s campaign showcases how BODYARMOR stands by its belief that hard work, determination, and passion pushes us to be our best - and BODYARMOR Sports Drink is there to hydrate those efforts. BODYARMOR’s “One More” debuts on national broadcast with a spot during the first round of NBA Playoffs tonight. The multi-faceted campaign will be sustained through television, digital creative, out-of-home, and social executions BODYARMOR is a premium sports drink with potassium-packed electrolytes, vitamins and coconut water and is made with no artificial flavors, sweeteners, and no colors from artificial sources. Along with the athletes featured the “One More” Sports Drink campaign, BODYARMOR’s superstar roster of partners also include Jennifer Lopez, Carrie Underwood, Donovan Mitchell, Ja Morant, Kyler Murray, Skylar Diggins-Smith, Christian McCaffrey, Ryan Blaney, Diana Taurasi, Ronald Acuna Jr, and more. BODYARMOR is also the Official Sports Drink for UFC and Major League Soccer. |
| Media Type | Digital |
| Length | |
| Actor / Celebrity | Alex Morgan |
| Actor / Celebrity | James Harden |
| Actor / Celebrity | Naomi Osaka |
| Actor / Celebrity | Mookie Betts |
| Actor / Celebrity | Trae Young |
| Actor / Celebrity | Sabrina Ionescu |
| Actor / Celebrity | Dustin Johnson |
| Actor / Celebrity | Baker Mayfield |
| Actor / Celebrity | Ally Love |
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