Matt Trego
Associate Creative Director at McKinney
Durham, United States
TitleGondola
Agency
Campaign Go & Smell the Roses
Advertiser Travelocity.com LP
Brand Travelocity
PostedApril 2013
Business Sector Transport, Travel and Tourism
Tagline Go & Smell the Roses
Story “Go & Smell the Roses” is more than a tagline in an advertising campaign. It’s a rally cry. With this new campaign, we are using our most powerful asset, the iconic Roaming Gnome, to inspire and instigate people to get off the couch, to go and smell the roses. 
Media Type Television
Length
More Information travelocity.com
Chief Creative Officer
Group Creative Director
Associate Creative Director
Associate Creative Director

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