Title | Naked |
Agency | Man+Hatchet |
Campaign | Know Your Body |
Advertiser | Withings |
Brand | Withings |
Date of First Broadcast/Publication | 2013 / 12 |
Business Sector | Consumer Electronics & Audio-Visual |
Tagline | Know Your Body |
Story | Sam isn't very happy with his body, but see what happens when he starts to listen to what his body is trying to tell him. Shot with 100 people, over 3 days, we took more than 2,000 still images which have been stitched together to create this amazing stop-motion animation. |
Philosophy | Fitness is about knowing your body. This stop motion animation uses 100 naked bodies to make up beautiful images to tell the story of Sam. All he wanted was to look better naked and by listening to his body he can achive this. Withings produce conected health products to let you understand the exercise you are doing and the posative effect. |
Media Type | Web Film |
Length | |
Director | Henry Cowling |
Director | Toya Walker |
Director | Marcus Punter-Bradshaw |
Creative Team | Robert Wakefield |
Creative Team | Joel Veitch |
Creative Team | Andrea Locci |
Producer | Simon Sanderson |
Special Effects / VFX | Chris Taylor |
Music | Chris Green |
Account Manager | Simon Oldridge |
Account Manager | Sophie Kay |
Production Company | Grillifilms |