Juan Camilo Gallo Vallejo
Art Director at DLB Group Colombia
Bogotá, Colombia
TitleAstronaut
Agency
Campaign Making Daylight
Advertiser Audi
Brand Audi
Date of First Broadcast/Publication 2014 / 5
Product Matrix LED System
Business Sector Automotive
Story Audi Colombia presents “Making Daylight”, a printed campaign inspired by the new and revolutionary Audi Matrix LED System. 
In order to highlight how superior engineering is able to make the perfection of daylight into Audi headlights, two artworks were developed from scratch by the agency DLB Group; no photography was used in the making.
Media Type Print
Account Manager
Account Manager
Account Manager
Creative Group Head
Creative Director
Copywriter
Art Director
Art Director
Account Executive
Graphic Artist
Graphic Producer
Production Assistant

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