Title | Close The Loop |
Agency | Forsman & Bodenfors Göteborg |
Campaign | Close The Loop |
Advertiser | H&M |
Brand | Clothing & Fashion |
Posted | November 2015 |
Business Sector | Apparel, Fashion & Footwear |
Story | H&M was the first fashion company to launch a global garment collection initiative. Today, you can leave your unwanted garments in any of H&M’s 3500 stores. The clothes are reused or recycled into new clothes.This film, narrated by Iggy Pop, is a liberating message that encourages us to break all taboos in fashion, to wear whatever we want and be whoever we want. There are no rules in fashion but one: Recycle your clothes. |
Media Type | Television & Cinema |
Grading/Online | Gangsters |
Sound | STO.PP. |
Art Director | Ms. Karin Frisell |
Copywriter | Anna Qvennerstedt |
Director | Mr. Max Vitali |
Director of Photography (DOP) | Mattias Rudh |
Wardrobe / Stylist | Denise Östholm |
Production Company Producer | Tilde Franzén |
Executive Producer | Mr. Alexander Blidner |
Account Director | Mr. Leif Sorte |
Agency Producer | Magnus Kennhed |
Agency Producer | Helena Ward |
Editor | Leila Sarraf at Trim |
Designer | Ellinor Bjarnolf |
Music | Jonas Quant |
PR Coordinator | Maja Bredberg |
Music Supervision | Jenny Ring |
Music Supervision | Joel Borg |
Music Supervision | Head of Digital Design |
Music Supervision | Head of Digital Design |
Project Manager | Mr. Pär Zetterberg |
Producer | Mr. Lars Nilsson |
Project Manager | Erik Hagström |
Project Manager | Maria Giertz |
Project Manager | Karin Brinck |
Project Manager | Head of Digital Design |
PR | Anna Eriksson |
Head of Marketing | Daniel Hermann (H&M) |
Creative Director | Erik Zetterberg (H&M) |
Project Manager | Fia Ingman (H&M) |