| Title | The Most Serious Game Ever |
| Agency | TBWA\PARIS |
| Campaign | The Most Serious Game Ever |
| Advertiser | SNCF |
| Brand | SNCF |
| Posted | June 2014 |
| Business Sector | Colleges, Universities & Education Centers |
| Media Type | Case Study |
| Length | |
| Market | France |
| Production Company | \ELSE |
| Creative Director | Philippe Simonet |
| Creative Director | Nathalie Huni |
| Copywriter | Fabien Duval |
| Copywriter | Gilles Suprin |
| Copywriter | Thomas Boudot |
| Art Director | Sylvain Theyssens |
| Art Director | Pierre Bouquet |
| Art Director | Hugo Piquemal |
| Art Director | Louis Ansa |