UMNIAH YOUTH NETWORK - "Umniah | Speak For Yourself"

Good People

Good People Cairo, Egypt

4294

Title	Umniah \| Speak For Yourself
Agency	Good People
Campaign	Umniah \| Speak For Yourself
Advertiser	UMNIAH TELECOM
Brand	UMNIAH YOUTH NETWORK
Date of First Broadcast/Publication	2018
Business Sector	Telecommunications Services
Philosophy	Even though the youth are the majority of most populations around the MENA region- they are always outcasted, looked down on, and shunned upon. That’s why for the Middle East’s first youth network we created this post-apocalyptic world where finally the world’s only inhabitants are the youth; a world where they can roam freely. To set that it’s a post-apocalyptic city the visuals are quiet grunge, darkened, and somewhat not polished. And to make sure that our heroes don’t blend in with the background; their wardrobe was always loud and colorful.
Media Type	Web Film
Length	75 seconds
Director	mohamed fathy
Executive Producer	Khaled Zaki
Executive Producer	Sabine Farah
Producer	Chantal El Haber
Director of Photography (DOP)	Ahmed Tahoun
Assistant Director	Dzovig Torikian
Art Director	Issa Kandil
Stylist	Michella Bteich
Post Producer	Donia Refaat
Music Composer	Sary Hany
Colorist	Belal Hibri
Creative Director	Mostafa Sherif
Associate Creative Director	Sevag Der Sarkissian
Copywriter	Omar Dawoud
Copywriter	Hossam Akil
Copywriter	Ragy Baqy
Managing Director	Hazem El Saadani
Business Director	Mai El-Attar
Account Manager	Salma Khairat
Agency Producer	Hagar Ewais