Title | Come & Glow |
Agency | Zulu Alpha Kilo |
Campaign | The More You O |
Advertiser | Consonant Skincare |
Brand | Consonant Skincare |
Date of First Broadcast/Publication | 2020 / 12 |
Business Sector | Cosmetics, Beauty Products & Perfumes |
Story | Consonant Skincare knows great products are only one part of the skincare equation. Your skin’s health and appearance also depend on the ways we eat, sleep, sweat – even how often we masturbate, which can reduce inflammation and boost collagen.Because solo sex can be such a touchy subject, especially among women, there isn’t much conversation around its many benefits. To help women, Consonant launched the “Come and Glow” bundle, pairing sheet masks with a sex toy and a custom scented candle to set the mood.The bundles promoted “The More You O,” an informative self-pleasure podcast sorting out the facts about female masturbation from the societal stigmas. Each episode included voices from experts, “guided practices” and related skincare product recommendations. |
Media Type | Direct Marketing |
Length | |
Creative Director | Zak Mroueh |
Creative Director | Christina Yu |
Copywriter | Julia Forrester |
Sound Designer | Noah Mroueh |
Sound | Zulubot |
Sound Engineer | Dino Cuzzolino |
Sound Engineer | Stephen Stepanic |
Account Management | Lisa Sousa |
Account Management | Nina Bhayana |
Agency Producer | Teresa Bailey |
Art Director | Sarah Quinto |
Associate Creative Director | Kevin Sato |
Associate Creative Director | Vinay Parmar |
Digital Design | Vince Rozas |
Strategist | Heather Segal |
Designer | Kimberly Pereira |
Strategist | Spencer MacEachern |
Producer | Mariya Guzova |
Editor | Noah Mroueh |
Social Media Editor | Cecilia Bernasch |
Illustrator | Jacopo Rosati |
Studio Artist | Ashleigh O’Brien |
Studio Artist | Jeannette Downes |