| Title | Fat Brad Branding System |
| Agency | DH,LO Creative Boutique (Aton Group) |
| Campaign | Fat Brad Branding System |
| Advertiser | Fat Brad Burger Shop |
| Brand | Fat Brad |
| Date of First Broadcast/Publication | 2020 |
| Business Sector | Food |
| Story | Branding project for the new hamburger shop in the city. In addition to the graphic design work, a mascot was created to accompany the brand’s communication and generate empathy and recognition in a very competitive business field such as burgers restaurants. |
| Media Type | Packaging, Branding & Design |
| Executive Creative Director | Daniel da Hora |
| Creative Director | Luciana Oliveira |
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