Tony Waissmann
Chief Creative Officer at Republica Havas
Miami, United Kingdom
TitleSOFA
Agency
Campaign NIGHT SHIFT
Advertiser KFC COSTA RICA
Brand KFC
Date of First Broadcast/Publication 2023 / 12
Business Sector Restaurants & Fast Food
Tagline OPEN AT NIGHT
Story In a collaboration between agencies from the same network, this print and outdoor campaign was created where what happens to almost all of us who work during the day when we get home from our job, also happens to those who work the night shift. This campaign seeks to position and reinforce the brand’s service at night.
Philosophy This print and outdoor campaign was created where what happens to almost all of us who work during the day when we get home from our job, also happens to those who work the night shift. This campaign seeks to position and reinforce the brand’s service at night.
Media Type Newspaper
Market Costa Rica
Creative Director
Executive Producer
Photography / Illustration
Associate Creative Director
Executive Producer
Chief Creative Officer
Chief Creative Officer
Photographer
Advertising Agency

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