Ruffles - "It Makes Racket. It Eats Ruffles"

AlmapBBDO

AlmapBBDO São Paulo, Brazil

4163

Title	It Makes Racket. It Eats Ruffles
Title (original language)	Faça Barulho. Coma Ruffles.
Agency	AlmapBBDO
Campaign	It Makes Racket. It Eats Ruffles
Advertiser	Elma Chips
Brand	Ruffles
Posted	June 2007
Product	Ruffles
Business Sector	Potato Chips, Crisps & Crackers
Tagline	Make noise. Eat Ruffles
Story	" The spot looks like a traffic informative. The announcer of the program is interrupted by the noise of Ruffles. The radio announcer ask for the person that is eating to make noise somewhere and doesnt disturb the transmission of the program. The man excuses and says that he cant go anywhere because of the traffic jam. The signature: Make noise. Eat Ruffles finish the spot. "
Story (original language)	" O spot de rádio se parece com um informativo de trânsito, no qual o locutor é interrompido pelo barulho da Ruffles. O radialista pede para a pessoa que está comendo ir fazer barulho em outro lugar e não atrapalhar a transmissão do programa. O homem se desculpa e diz que não pode ir a lugar algum por causa do tráfego lento. O spot termina com a frase: Só as batatas mais barulhentas viram Ruffles, com a assinatura Faça barulho. Coma Ruffles. "
Media Type	Radio
Length	30 seconds
Creative Director	Tales Bahu
Editor	Wilson Mateos
Other	Egisto Betti
Other	Edinho Moreno
Executive Creative Director	Marcello Serpa
Account Executive	Wilson Pereira
Account Director	Fernão Cosi
Sound Design Company	Tesis