| Title | Dubai Expo 2020 content format "Experience the real EXPO" |
| Agency | Ogilvy UAE |
| Campaign | Dubai Expo 2020 content format "Experience the real EXPO" |
| Advertiser | Expo 2020 Dubai |
| Brand | Expo 2020 Dubai |
| Date of First Broadcast/Publication | 2021 / 1 |
| Business Sector | Trade Shows, Events & Festivals |
| Story | Social first campaign to accelerate and sustain visitation of the fabulous EXPO 2020 in Dubai. Campaign uses a local influencer as anchor and host, taking viewers to hidden gems of the vast grounds. |
| Media Type | Integrated Media/360 Activation |
| Length | |
| Chief Creative Officer | Till Hohmann |
| Concept and Creative direction | Till Hohmann |
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