BRIS - "BRIS "

Standart

Standart Stockholm, Sweden

3195

Brand: BRIS
Country: Sweden

Advertiser: Garbergs

Title	BRIS
Agency	Standart
Campaign	We Make Christmas Less Lonely
Advertiser	Garbergs
Brand	BRIS
Date of First Broadcast/Publication	2016 / 12
Business Sector	Racial/Ethnic/Minority/Disability Awareness
Story	The film from Sweden's children’s rights organization BRIS illustrates a girl’s last day in school before Christmas break, how she sees other people’s joy and fellowship and feel left out. Throughout the ad she carries around a little robot. In the end of the film the robot comforts her and gives her company. The music in the film is from Norwegian artist Ane Brun. The robot is a symbol for the new chat bot service Brisbot that deals with the same kinds of questions as a regular helpline. Brisbot is available directly in the mobile phone on messaging platforms - Kik and Facebook Messenger. It gives professional counseling, answers and advice for children directly in the chat. One of the most common and difficult problems that kids face today is a sense of hopelessness or loneliness. Many children that contact BRIS during the holidays talk about how they feel that everyone else is having a cozy time with relatives and friends, but that they feel left out and don’t have anyone to talk to.
Media Type	Television
Length	114 seconds
More Information	http://standart.se
Production Company	Standart
Advertising Agency	Garbergs
Creative Director	Petter Ödeen
Art Director	Mattias Dahlqvist
Copywriter	Per Forssberg
Illustrator	Fellow Designers
Producer	Josefin Kollberg
Executive Producer	Pal Asberg
Music	Ane Brun
Director	Johan Perjus