Empowering Change! Find out how in just 5 days, Costa Rican girls' WhatsApp Campaign turned phone numbers into a policy, making free menstrual products in schools a reality!
Title | Welcome To The Group |
Agency | PHD |
Campaign | Welcome To The Group |
Advertiser | Nosotras Women Connecting |
Brand | Nosotras Women Connecting |
Date of First Broadcast/Publication | Subscribers Only |
Business Sector | Subscribers Only |
Story | Subscribers Only |
Philosophy | Subscribers Only |
Problem | Subscribers Only |
Result | Subscribers Only |
Media Type | Case Study |
Length | |
Creative Director | Cr....an C...lo D..az Subscribers Only |
Copywriter | Cr....an C...lo D..az Subscribers Only |
Chief Executive Officer (CEO) | A..n V....ub Subscribers Only |
Managing Director | M...el P..a Subscribers Only |
Planning Director | M...ica B...co Subscribers Only |
Head Of Planning | An....ica Tr.....do Subscribers Only |
Art Director | Al.....er S....ar Subscribers Only |
Producer | A....da F...s Subscribers Only |
Producer | K...u Cr....rs Subscribers Only |
By using the image of dictators, Acher Troy (for PETA) has a clear message : leather is dangerous. From the production to the purchase, leather clothes are creating way more damages than we think. Just as dictators that causes suffering and devastation, wearing leather affects the world by Killing animals, causing cancers and amplifying global warming.
Title | Poutine |
Agency | Archer Troy |
Campaign | Dangerous Leather |
Advertiser | People for the Ethical Treatment of Animals PETA |
Brand | PETA |
Date of First Broadcast/Publication | Subscribers Only |
Business Sector | Subscribers Only |
Story | Subscribers Only |
Media Type | Outdoor/Out of Home |
Are you facing misogyny in online games? Wonder Women Tech, in collaboration with AlmapBBDO, presents a solution: a virtual police station in GTA that enforces real pursuit. Let's put an end to hateful comments and cyberharassment; gaming should be a safe space for all women
Title | ePolice Station |
Agency | AlmapBBDO |
Campaign | ePolice Station |
Advertiser | Wonder Women Tech |
Brand | Wonder Women Tech |
Date of First Broadcast/Publication | 2024 / 3 |
Business Sector | Institutional/Public Interest/Non-Profit Org. |
Story | For the past few years, GTA RP has included police stations as part of the game's plot. In a mod to the game's open-source code, in partnership with a server, the map will now include an ‘E-Police Station,' a virtual police station identical to its real-world counterpart, set up specifically to address crimes against women. When players are harassed or witness violent interactions, they are encouraged to capture and save evidence on the platform. Then their avatar can head over to the virtual station, where they'll be guided through the process of filing an official police report, all without having to leave the game. The complaint, once submitted, will be duly investigated by the authorities |
Philosophy | After countless surveys have shown the degree of hostility faced by women in the gaming world, Wonder Women Tech (WWT), an NGO and global ecosystem dedicated to incentivizing and contributing toward female inclusion in the tech world, presents the first e-police station created for women to file real complaints straight from the game. From now on, players will find a new beta tool in GTA RP that will support them by making it easier to access official police platforms for filing electronic incident reports about incidents of harassment, threats, and other forms of violence. |
Media Type | Digital |
Length | |
More Information | https://e-policestation.com/ |
President | Filipe Bartholomeu |
Chief Executive Officer (CEO) | Filipe Bartholomeu |
Chief Creative Officer | Luiz Sanches |
Executive Creative Director | Rafael Gil |
Executive Creative Director | Rodrigo Almeida |
Creative Team | Aline Fucs |
Creative Team | Rafaela Grotti |
Creative Team | Ingryd Cruz |
Creative Team | Felipe Paganoti |
Creative Team | Igor Pontes |
Creative Director | Deborah Vasques |
Creative Director | Eduardo Vares |
Project Manager | Julia Newman |
Project Manager | Marillia Alves |
Account Planner | Rita Almeida |
Account Planner | Daniela Ferrari |
Account Planner | Júlia Martins |
Content | Chris Melo |
Content | Bruna Prado |
Digital Production | Lilian Cavallini |
Digital Production | Luan Henriques |
Post Production | Monster Films |
Sound Production | Cabaret |
Production Company | Monster Films |
Executive Producer | Renato Rocha |
Executive Producer | Ailton Almeida |
Production Company Producer | Taisa Mastri |
Production Company Producer | Luisa Zorzetti |
Production Manager | Victoria Andria |
Editor | Tiago Carezzato |
Editor | Robert Luna |
Animation | Guilherme Pinto |
Animation | Chrisler Soares |
Animation | José Augusto |
Music Producer | Gab Scatolin |
Music Composer | Guilherme Azem |
Audio Post | Gab Scatolin |
Advertising Manager | Lisa Mae Brunson |
Advertising Manager | Melissa Kyle Cofer |
Advertising Manager | Alicia Andrade |
Advertising Manager | Jules Dudko |
Advertising Manager | Lexi St. John |
Advertising Manager | Marina Spryou |
Dive into the urgent reality: every second, 100 tonnes of waste flood our seas, with 80% being plastic. "Stop Plastic Horror" is a call to action, illuminating the consequences of plastic pollution on our oceans
Title | Stop Plastic Horror 2 |
Agency | Boomerang |
Campaign | Stop Plastic Horror |
Advertiser | Boomerang |
Brand | Boomerang |
Posted | February 2024 |
Business Sector | Subscribers Only |
Story | Subscribers Only |
Media Type | |
Creative Director | S...ra R..i Subscribers Only |
Art Director | O....ne Z...I Subscribers Only |
Art Director | K...hi F...ah Subscribers Only |
Art Director | A..z S...h Subscribers Only |
Copywriter | S...ia M....uz Subscribers Only |
Unlock your potential, learn how mastering your makeup can propel your career, an turn it to professional success
Title | #MakeUpForThePayGap |
Agency | Leo Burnett Middle East & North Africa |
Campaign | #MakeUpForThePayGap |
Advertiser | ItsHerWay.com |
Brand | ItsHerWay |
Posted | March 2024 |
Business Sector | Subscribers Only |
Media Type | Web Film |
Length |
By blending heat mapping technology with photography, portraits of Helsinki Pride community members radiate in the vibrant colors of the rainbow. Within the campaign imagery, the essence of human connection is vividly portrayed through the hues of the Pride flag. These visuals not only emphasize the endeavors undertaken by the Pride movement but also depict pride as a potent and affirmative energy originating from within.
Title | Respect begins with pride |
Agency | TBWA\ Helsinki |
Campaign | Pride shines from within |
Advertiser | Helsinki Pride |
Brand | Helsinki Pride |
Posted | December 2023 |
Business Sector | Subscribers Only |
Media Type |