TOP5
TOP
5
Best marketing campaigns globally
The best ads and advertising campaigns of the week worldwide.

The week's Top5 marketing campaigns : Jan 4, 2012

1

CNIEL - Monster

There's a mouthful...A leisurely day on the boardwalk turns into an unanticipated dip in canal for an innocent bystander.

TitleMonster
Title (original language)Le Monstre
Agency
Campaign Le fromage - mangez-le avant les autres
Advertiser CNIEL
Brand CNIEL

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
Tagline (original language)Subscribers Only
Story (original language)Subscribers Only
Media Type Television
SoundtrackSubscribers Only
Advertising Manager Do.....ue P....on Subscribers Only
Advertising Manager L....nt D....ns Subscribers Only
Copywriter Pie......uis Me....er Subscribers Only
Art Director Gu.....me F....on Subscribers Only
Creative Director Ch.....phe C...re Subscribers Only
Strategic Planning Director B...it L..é Subscribers Only
Account Manager T...as C....et Subscribers Only
Account Manager B�.....icte V...on Subscribers Only
Account Manager Ch.....phe Lic......ein Subscribers Only
Producer C....ne Dut......sta Subscribers Only
Agency Producer Vi....ie Me....er Subscribers Only
Agency Producer Mar........tine G...al Subscribers Only
Director R...ri Ro....on Subscribers Only
Production Company H...Y Subscribers Only
3D Graphics M...os I...e Subscribers Only
Music Composer Fr....�ric Ko......ian Subscribers Only
2

Google+ - The Muppets

Peer pressure...Legends, Queen and David Bowie, lend their smash hit song "Under Pressure" to some other legends.

TitleThe Muppets
Agency
Campaign That's a Plus
Advertiser Google
Brand Google+

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Television & Cinema
SoundtrackSubscribers Only
Music Q...n Subscribers Only
Music D...d B...e Subscribers Only
3

Google - Smile

Identity crisis...It's dad to the rescue when sonny can't quite figure out how to access dad's cell phone.

TitleSmile
Agency
Campaign Calling All
Advertiser Google
Brand Google

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

PostedDecember 2011
Product Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Television
MarketSubscribers Only
Chief Creative Officer M..k We....er Subscribers Only
Executive Creative Director ..m Va.....no Subscribers Only
Executive Creative Director D..e W...t Subscribers Only
Chief Digital Officer M...o Ca.....tti Subscribers Only
Associate Creative Director J..f .a S...a Subscribers Only
Art Director J..f .a S...a Subscribers Only
Associate Creative Director ..n R..y Subscribers Only
Copywriter ..n R..y Subscribers Only
Executive Agency Producer Z..e B...an Subscribers Only
Account Director T..a I...ip Subscribers Only
Account Executive H...ah H...tt Subscribers Only
Production Company A..s . Sc....es Subscribers Only
Director M..t A....on Subscribers Only
Editing Company P...0 Subscribers Only
Special Effects / VFX Br.....rd ..X Subscribers Only
Audio Post Production So.....ack ..w Y..k Subscribers Only
Associate Creative Director ..n R..y Subscribers Only
4

NBA - Happy Together

One big happy family...Trust me, the players and owners aren't the only ones who are happy the NBA season has returned.

TitleHappy Together
Agency
Campaign BIG
Advertiser National Basketball Association
Brand NBA

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Television
MarketSubscribers Only
SoundtrackSubscribers Only
Executive Creative Director J...e B....tt Subscribers Only
Executive Creative Director P..l C....ey Subscribers Only
Executive Creative Director S...an C...z Subscribers Only
Art Director A..y ..o Subscribers Only
Copywriter E..c B..d Subscribers Only
Executive Agency Producer D...y Me....es Subscribers Only
Agency Producer ..d P....tt Subscribers Only
Editor E..k J....on Subscribers Only
Account Director J...n Be.....ré Subscribers Only
Assistant Account Manager H....er M...a Subscribers Only
Production Company Br.....rd ..X Subscribers Only
Music ..e T....es Subscribers Only
5

Norwegian Directorate for Children - It's Never Too Late

Drawn together...Doodles and sketches tell the possible stories for orphaned children.

TitleIt's Never Too Late
Agency
Campaign It's Never Too Late
Advertiser Norwegian Directorate for Children
Brand Norwegian Directorate for Children

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

PostedDecember 2011
Business SectorSubscribers Only
TaglineSubscribers Only
Media Type Television
MarketSubscribers Only
Art Director M...us L..d Subscribers Only
Copywriter Od....ge To.....en Subscribers Only
Illustrator Ch.....na Ma.....en Subscribers Only
Account Manager K..t B....gen Subscribers Only
Sound Design Company P...8 Subscribers Only
EDITOR'S PICK
+1

SF Vodka - SF Vodka Spirit of the City

A spirited trio...Celebrating individuality and embracing originality.

TitleSF Vodka Spirit of the City
Agency
Campaign Spirit of the City
Advertiser SF Vodka
Brand SF Vodka

Want to see all the credits ? this content is for subscribers only

Subscribe and get unlimited access.

Be inspired by the best creative work from around the world.

Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
StorySubscribers Only
Media Type Magazine
Stay Updated
Sign up to our Top 5s to get breaking ad campaigns from AdForum. To follow us on social media, click below: