As a planner, I’ve closely watched the female empowerment movement across a wide range of consumer products – from the new Brawny paper towel woman, L’Oreal’s inclusion of senior women as spokesmodels and many others. read more
Technology is improving our physical performance, but thankfully we don’t have to look like The Terminator.
The first inkling that technology was about to improve our sporting prowess probably came ... read more
I love pitching to prospective clients, but I tend to take the win – or – lose – outcome personally. That’s because, in our industry, competing with other agencies for a piece of business feel... read more