Agency Profile

True North Inc., New York

  • 630 Third Avenue
  • New York, New York 10017
  • United States
  • Phone: 212 557-4202

Philosophy & Competitive Advantages

Discover, Disrupt, Drive. We identify prospects in places where they are most receptive to your message. We capture their hearts and minds with arresting creative. We drive them to take the actions our clients desire — to buy, contribute, participate, or join.

Our clients include some of the world’s most influential brands in a range of business and consumer categories, including financial services and not-for-profit. Every client is our most important client. At True North, we strive to be more than just AOR. We become a business partner and provide a customized and innovative approach to everything we do. Our success is measured by the profitable results we achieve for our client partners. That’s why we will continue to challenge and change the game. 

Trade Organizations

Direct Marketing Association (United States)

Personnel

Number of Employees: 53
Steve Fuchs
Chief Executive Officer
Phone: 212-557-4202 ext 221
steve@truenorthinc.com
Tom Goosmann
Chief Creative Officer
Phone: 212-557-4202 ext 224
tom@truenorthinc.com
Tim Taylor
Chief Operations Officer
Phone: 212-557-4202 ext 225
tim@truenorthinc.com

Campaigns

Clients

Advertiser Brand Business Sector Type of Work since
American Diabetes Association American Diabetes Association Disease Awareness, Support Groups & Associations
  • Internet Ad / Banner
  • Flash Animation
  • Media Buying & Planning
2011
American Society for the Prevention of Cruelty to Animals ASPCA Institutional/Public Interest/Non-Profit Org.
  • Internet Ad / Banner
  • Web Film / Viral
  • Flash Animation
  • Fundraising
  • Media Buying
  • Media Planning
  • Media Research Tools
2010
Citigroup Global Markets Inc. Citi Banking & Financial Services, Investments, Stock Brokers
  • Internal Communication
1996
Covenant House Covenant House Charities, Foundations, Volunteers
  • Internet Ad / Banner
  • Fundraising
  • Media Buying & Planning
  • Media Research Tools
2013
Express Scripts, Medco Medco Health & Pharmaceutical Products
  • Web Site
  • Direct Mail
2010
Goldman, Sachs & Co. Goldman, Sachs & Co. Banking & Financial Services, Investments, Stock Brokers
  • Investor Relations
1994
Médecins sans Frontières Doctors Without Borders Charities, Foundations, Volunteers
  • Internet Ad / Banner
  • Web Film / Viral
  • Fundraising
  • Media Buying & Planning
2011
Pitney Bowes Pitney Bowes Office Equipment
  • Internet Ad / Banner
  • Flash Animation
  • Media Buying
  • Media Planning
  • Media Research Tools
1999
ThomasNet ThomasNet.com Search Engines
  • Internet Ad / Banner
  • Intranet / Extranet Site
  • Flash Animation
  • Social Media
  • Direct Mail
  • Other Collateral
  • Events
  • Trade Show Booth
  • Media Buying & Planning
  • Media Research Tools
2003
Toys R Us Birthdays R Us Toys & Games
  • Web Site
  • Media Research Tools
2008
Walt Disney Disney XD TV/Radio Programs & Stations
  • Internet Ad / Banner
  • Flash Animation
2007
Walt Disney Disney's Premier Visa Card from Chase Banking, Finance, Law & Insurance
  • Internet Ad / Banner
  • Web Site
  • Flash Animation
  • Brochure
  • Direct Mail
  • Other Collateral
  • POP Material Design
  • Poster
  • Transportation & Vehicles
2004
Walt Disney Parks & Resorts Destinations (Countries & Places)
  • Internet Ad / Banner
  • Web Site
  • Flash Animation
  • Media Research Tools
2008
Wolters Kluwer BizFilings.com Business Services
  • Internet Ad / Banner
  • Flash Animation
  • Media Buying & Planning
2011
Wounded Warrior Project Wounded Warrior Project Disease Awareness, Support Groups & Associations
  • Fundraising
  • Direct Mail
2011
WWF International WWF Environmental & Ecological Issues
  • Internet Ad / Banner
  • Flash Animation
  • Fundraising
  • Media Buying & Planning
  • Media Research Tools
2010

Awards

award Distinction Category Brand Year
International ECHO Awards Competition Gold Not-For-Profit Consumer ASPCA 2013
Direct Marketing Fundraisers Association Runner Up Package of the Year Wounded Warrior Project 2012
OMMA Awards Finalist Online Advertising Creativity, Banner: Standard, Flash or Rich Media Disneyland 2012
OMMA Awards Finalist Online Advertising Creativity: Contest/Promotion/Sweepstakes Product Search 2012
International ECHO Awards Competition Bronze Pharmaceutical/Healthcare, Business-to-Business Medco® 2011
International ECHO Awards Competition Bronze Consumer Retail/Direct Sales Birthdays “R” Us 2010
International ECHO Awards Competition ECHO Leader Award Publishing/Entertainment 101 Dalmatians 2008
International ECHO Awards Competition Digital Award, Top Award for Innovation in Online Media Publishing/Entertainment Peter Pan Platinum DVD 2007
International ECHO Awards Competition Silver Publishing/Entertainment Peter Pan Platinum DVD 2007