| Title | The Inclination |
| Title (original language) | La Bascule |
| Agency | BETC Paris |
| Campaign | Inclination - Canal + |
| Advertiser | CANAL+ |
| Brand | Canal + |
| Date of First Broadcast/Publication | 2010 / 6 |
| Business Sector | TV/Radio Programs & Stations |
| Media Type | Television & Cinema |
| Advertising Manager | Béatrice Roux |
| Advertising Manager | Mathieu Mazuel |
| Advertising Manager | Coline André |
| Account Manager | Raphaël de Andreis |
| Account Manager | Christophe Neyret |
| Account Manager | François Brogi |
| Account Manager | Alice Cheron |
| Creative Director | Stéphane Xiberras |
| Art Director | Raphaël Halin |
| Copywriter | Benjamin Sanial |
| Interactive | Ivan Beczowski |
| Agency Producer | Fabrice Brovelli |
| Production Company | Moonwalk |
| Director | The Glue Society |
| Producer | Julien Sanson |
| Post Production | Nolwenn Hajo |
| Sound | Christophe Caurret |
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