Title | The Seeds of Life Series |
Agency | People Ideas & Culture |
Campaign | Together We Feed The World |
Advertiser | New Holland |
Brand | New Holland Agriculture |
Date of First Broadcast/Publication | 2014 |
Business Sector | Agricultural Equipment & Machinery |
Tagline | Together We Feed The World |
Story | Six billion people. One world. That is our starting point. The reason why we do what we do. The reason why a few people wake up at 3am every day. Those who pray for rain. Those who fear too much rain. Those who get dirty for all of us. Those who care for all of us. We are here for them. To help them. Facilitate their life. Keep them going. Keep them growing. We are here to make sure that while these heroes work for us all, we don’t take away from the Earth that feeds us, makes us who we are - gives us life. That is why while others wait on the world to change, we spend our time changing it. Why we spend our days trying to get to ZERO. Zero pollution. Zero emissions. Zero impact on our beautiful Earth. So, when a farmer grows an orange in Florida, a kid in Denmark can breathe fresh air and, in a farm in Africa the workers can smile. That is why we spend our days with one goal in mind:Feeding the world while Growing the future. New Holland: The power behind those who grow the world. |
Media Type | Web Film |
Length | |
More Information | http://www.expo2015.newholland.com/# |
Production Company | CY&N by PI&C |
Executive Creative Director | Domenico Vitale |
Executive Creative Director | Doug Raboy |
Art Director | Clara Calvo-Sotelo |
Art Director | Stefania Sessa |
Copywriter | Katie Redmond |
Executive Producer | Mike Paletta |
Account Director | Kate Chapman |
Strategy Director | Enrico Gatti |
Art Director | Emilie Olsson |
Copywriter | Jenny Grant |