Planning Directors, Rob Estreitinho and Tiffany Mondesir, weigh in on their strategy for resonating with modern audiences and establishing brand loyalty. read more
Eurostar has been whisking passengers under the Channel (or as the French call it, “La Manche”) since 1994. Now it's in renewal mode, with a refreshed brand identity and a lyrical advertising campaign. read more
Regardons les annonceurs qui s’attaquent à la Coupe du Monde de rugby. read more
While rugby can’t equal the global popularity of football (or “soccer”, if you’re reading in the US), the Rugby World Cup remains a valuable property. read more
Sophy Vanner Critoph, Head of Strategy, Culture + Comms at Amplify, weighs in on the balancing act of authentically expressing modern family structures. read more
Pets at Home, the UK’s leading pet care business, has today (20th April) announced a relaunch of its brand with a new identity and creative platform that brings together all elements of its business and celebrates the love we have for our pets. read more
New research conducted by Libresse reveals that on average, women lose +5 months of sleep read more
Les companies aériennes et les marques de voyage nous encouragent à faire nos bagages après de nombreux mois passés à la maison. read more
Airlines and travel brands are encouraging us to pack our bags and head out after many months at home. read more
De nombreux primés cette année lors du festival des Cannes Lions ont pu vous paraître familiers mais il y avait tout de même de l’innovation. read more