| Title | Let her know |
| Agency | Quiet Storm |
| Campaign | Let her know |
| Advertiser | Moonpig |
| Brand | Moonpig |
| Date of First Broadcast/Publication | 2019 / 3 |
| Business Sector | Others |
| Philosophy | Real people talk about how much their mums mean to them in a new campaign created by Quiet Storm for Moonpig, the flowers, gifting and personalised greeting cards service. In a series of television and radio ads, people open up their hearts to share genuine, touching messages for their own mums – reminding us in the process that we don’t always tell them how important they are. At the same time, the ads let viewers and listeners know that they can get a free Moonpig for their mums this Mother’s Day when they buy her flowers – so they can ‘let her know’ themselves. The campaign features a 20-second TV spot, breaking on March 15, two 10-second television versions, and a 30-second radio ad, which appears on March 17. |
| Media Type | Television |
| Length | |
| Creative Director | Trevor Robinson |
| Creative Director | Robyn Bowman |
| Creative Director | Seb Jamous |
| Planner | Anna Coscia |
| Art Director | Seb Jamous |
| Copywriter | Robyn Bowman |
| Account Director | Jenna Hayward |
| Account Director | Eleni Xenidou |
| Agency Producer | Alex Azis |
| Agency Producer | Elin Tiberg |
| Director/Production Co | Seb Jamous |
| Producer | Alex Azis |
| Producer | Elin Tiberg |
| Editor | Andrew Fraser |
| Post Production | Dave Owen |
| Sound Design | Angell Studios |
| Director of Photography (DOP) | Marcus Autelli |
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