Title | MY NAME |
Agency | FRED & FARID Shanghai |
Campaign | MY NAME |
Advertiser | CCTV |
Brand | CCTV |
Date of First Broadcast/Publication | 2015 / 2 |
Business Sector | TV/Radio Programs & Stations |
Tagline | Never forget where you come from |
Story | "My Name", official CCTV advertising by Fred & Farid Shanghai aired during the Spring Festival Gala annual TV show (1.4 billion viewers) |
Media Type | Television & Cinema |
Length | |
Brand Director | Hong CHENG |
Brand Supervisor | Zuoyuan WANG |
Brand Project Leader | Yimin FENG |
Business Director | Frances ALVARADO |
Chief Creative Officer | Farid Mokart |
Creative Director | Feng Huang |
Copywriter | Aser CAO |
Copywriter | Chris Wang |
Copywriter | Jing QIAN |
Art Director | Pirate LI |
Brand Strategist | Jing QIAN |
Agency Producer | Terry Jin |
Agency Producer | Joey WANG |
Developer/Account | Vivian LIAO |
Developer/Account | Susanna DING |
Developer/Account | May Xiao |
Post Producer | Yan JUE |
Music Supervisor | Blinde WU |
Production Company | Gwantsi (Shanghai) |
Producer | Yishuo Zheng |
Producer | Jinming LIU |
Director | Limin WANG |
Photographer | Chenyu JIN |
Music | Flower of Mons |
Editor | Blinde WU |
Editor | Bobo ZHOU |
Post-Production | PO Shanghai |