| Title | The Fight Begins |
| Agency | Grey United |
| Campaign | The Fight Begins |
| Advertiser | Sky |
| Brand | Sky Italia |
| Posted | March 2009 |
| Product | Formula 1 Grand Prix |
| Business Sector | TV/Radio Programs & Stations |
| Tagline | The fight begins. |
| Media Type | |
| Market | Italy |
| Executive Creative Director | Roberto Battaglia |
| Executive Creative Director | Pino Rozzi |
| Creative Director | Federico Ghiso |
| Creative Director | Giorgio Cignoni |
| Art Director | Massimo Verrone |
| Copywriter | Mario Esposito |
| Photographer | Laura Liverani |
| Post Production | Germano Finco |
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