Title | 432Hz |
Agency | BBDO New York |
Campaign | Proper Order |
Advertiser | CVS Caremark Corporation |
Brand | CVS |
Date of First Broadcast/Publication | 2018 |
Business Sector | Drugstores, Specialty Stores |
Philosophy | The spot begins with a calming, meditative, piece of music. A quiet, thoughtful voice explains that the music you are hearing contains a particular frequency that research suggests can actually lower your blood pressure and heart rate—and that this moment of health is brought to you by CVS Pharmacy. |
Media Type | Radio |
Length | |
Agency Account Team | Corey Cirillo |
Agency Account Team | Laura Perrizo |
Agency Account Team | Katie OHern |
Partnerships Director | Alex Marsh |
Head of Partnerships | Alex Marsh |
Partnerships Director | Tyler Harris |
Global Chief Creative Officer | David Lubars |
Chief Creative Officer | Greg Hahn |
Executive Creative Director | Tom Darbyshire |
Creative Director | Billy Custer |
Creative Director | Gro Frivoll |
Director of Integrated Production | David Rolfe |
Sound Engineer | Tim Leitner |
Music Prod Company | eg+ worldwide |
Music Producer | Chris Cassar |