| Title | You Are Not Supposed to Look at This Billboard! |
| Agency | M&C Saatchi |
| Campaign | You Are Not Supposed to Look at This Billboard! |
| Advertiser | EDRI 8 |
| Brand | EDRI 8 |
| Date of First Broadcast/Publication | 2020 / 3 |
| Business Sector | Media, Publishing & Production |
| Story | We are in the midst of a global health crisis and Israelis are also trying to curb the spread of the Coronavirus. One way to deal with this virus is domestic insulation and in Israel all citizens have been asked to stay at home. The Edri-8 Out Of Home billboard company has decided to contribute its part to the fight, through a huge digital billboard on the main axis of traffic in Tel-Aviv Israel. |
| Media Type | Billboard |
| Executive Creative Director | Tzur Golan |
| Creative / Art Direction | Alon Avni |
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