Title | Bush (Portuguese) |
Title (original language) | Bush |
Agency | AlmapBBDO |
Campaign | Celebrities - Veja |
Advertiser | Editora Abril S.A. |
Brand | Veja |
Date of First Broadcast/Publication | 2003 / 9 |
Product | Magazine |
Business Sector | Newspapers, Magazines, Books |
Tagline | Read Veja and see both sides. |
Tagline (original language) | Quem lê Veja entende os dois lados. |
Story (original language) | Os anúncios da campanha trazem os rostos de personalidades mundiais formados a partir de palavras antagônicas que têm a ver com atitudes ou fatos relacionados aos personagens. |
Media Type | Magazine |
Market | Brazil |
Creative Director | Marcello Serpa |
Copywriter | Sophie Schoenburg |
Copywriter | Roberto Fernandez |
Illustrator | Roberto Fernandez |
Typographer | José Roberto Bezerra |
Account Supervisor | Fico Meirelees |
Account Supervisor | Izabella Villaça |
Advertiser's Supervisor | Jairo Mendes Leal |
Advertiser's Supervisor | Sandra Galli |
Advertiser's Supervisor | Osmar Lara |
Art Director | Roberto Fernandez |
Agency Producer | José Roberto Bezerra |