| Title | DT Assistants |
| Title (original language) | Asistentes del DT |
| Agency | MullenLowe Delta |
| Campaign | DT Assistants |
| Advertiser | Banco Pichincha |
| Brand | Banco Pichincha |
| Date of First Broadcast/Publication | 2022 / 2 |
| Business Sector | Banking & Financial Services, Investments, Stock Brokers |
| Philosophy | "Asistentes del DT" is the initiative of Banco Pichincha together with Mullen Lowe Ecuador, which fulfills the dream of every fan: to be part of the coaching staff of his team. The fans, inside the stadium or from home, helped to make the tactical changes of the match. |
| Media Type | Case Study |
| Length | |
| Marketing Manager | Esteban del Castillo |
| Advertising Manager | María Agusta Tutillo |
| Content Director | Patricia Villaruel |
| Advertising Manager | Nicole Guschmer |
| Client Manager | Carolina Ortiz |
| Chief Creative Officer | André Pedroso |
| Creative Director | Marco Tapia |
| Art Director | Sebastián Echeverría |
| Art Director | Daniel Espinoza |
| Art Director | Fabián Vásquez |
| Art Director | Alejandro Ribadeneira |
| Art Director | José Aguilar |
| Motion Graphics | Wilfrido Chinchín |
| Motion Graphics | Andrés Reinoso |
| Graphic Designer | José Paredes |
| Graphic Designer | Christian Jarrín |
| Copywriter | Jorge Poveda |
| Account Executive | José Martucci |
| Account Supervisor | Camila Oña |
| Account Director | Hernán Henao |
| Account Director | Jessica Solorzano |
| Content Creative | Roberto Pirela |
| Senior Communication Advisor | Paula Silva |
| Digital Strategist | Joel Hernandez |
| Producer | Francisco Tapia |
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