Coors Light - "My Climb. My Story. - Shezi, Fashion Designer"

72andSunny

72andSunny Los Angeles, United States

15992

Title	My Climb. My Story. - Shezi, Fashion Designer
Agency	72andSunny
Campaign	My Climb. My Story
Advertiser	Coors Brewing Company
Brand	Coors Light
Date of First Broadcast/Publication	2016 / 10
Business Sector	Beers, Ciders, Lagers
Story	Everyone has a mountain to climb. A challenge that calls them higher. For Shezi, a fashion designer in Los Angeles, his mountain was creating a clothing brand and opening a retail store. He was well on his way until things took an unexpected turn.
Media Type	Web Film
Length	152 seconds
Creative Director	Galen Graham
Creative Director	Jed Cohen
Strategist	Chelsea Gilroy
Business Director	Christina Rust
Group Creative Director	Frank Hahn
Strategy Director	Robyn Pocrnich
Business Affairs	Noah Winter
Designer	Gabo Curielcha
Editor	Daniel Addelson
Editor	Aaron Leichter
Editor	Amanda Tuttle
Editor	Stevo Chang
Director of Photography (DOP)	Logan Triplett
Director	Daniel Addelson
Creative Director	Evan De Haven
Production Company	Hecho en 72
Line Producer	Brian Armstrong