| Title | The Little Bear |
| Agency | Havas Lisbon |
| Campaign | The Little Bear |
| Advertiser | NOS |
| Brand | NOS |
| Date of First Broadcast/Publication | 2020 / 11 |
| Business Sector | Telecommunications Services |
| Tagline | This Christmas, nothing can tear us apart. |
| Story | THE CHRISTMAS AD THAT IS THRILLING THE PORTUGUESE This film shows us the relationship between a grandfather and his granddaughter, who, though even being separated from one another, have never been so close. |
| Philosophy | This Christmas, nothing can tear us apart. |
| Problem | Many families will have to celebrate Christmas in a different way, because of the pandemic. |
| Result | In just a few days, this touching story, has thrilled millions of Portuguese people who have shared their love for it on social media |
| Media Type | Television |
| Length | |
| Soundtrack | Cover by Fred Ferreira (original “You are my sunshine” Jimmie and Charles Mitchell) |
| More Information | https://www.youtube.com/watch?v=OGkvIN0Y1b8&feature=youtu.be |
| Advertising Manager | Rita Torres Baptista |
| Advertising Manager | Rita Bastos |
| Executive Creative Director | Paulo Pinto |
| Creative Director | José Vieira |
| Copywriter | Bernardo Tavares |
| Copywriter | Ruben Barros |
| Copywriter | Daniel Jubilot |
| Art Director | Rita Neves |
| Art Director | Alexandre Meneses |
| Art Director | Joana Santinhos |
| Account Director | Adriana Seixas Braga |
| Account Manager | André Palma |
| Production Company | Garage |
| Director | João-Nuno Pinto |
| Post Production | Íngreme |
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